In this explosive episode of The Edge of Show (formerly Edge of NFT), host Josh Kriger takes us deep into Tokyo’s cultural crossroads at NFT Japan with a powerhouse conversation featuring Henry Finn, CEO of 0n1Force, Galileo Ferrari, core team member and founder of Onigiri Giri, and key figures Smoke and Force from Meme World Order (MWO). From anime-driven IP origins to the unveiling of Mr. Miggles’ smart toys, this episode fuses NFT culture, meme-based IP, and cutting-edge Web3 innovations. Learn how MWO, Own the Doge, and Perl Labs are not just creating viral meme coins—but redefining intellectual property and utility in the decentralized future. With projects bridging East and West, this isn’t just another crypto conversation—it’s a deep dive into the meme-fueled engine powering the next wave of digital culture. Whether you’re a collector, founder, or Web3 evangelist, this episode delivers bold visions and tangible strategies on scaling creator economies with provenance, not price.
Key Topics Covered:
- Discover how a spontaneous spark during Doge Day led to the creation of Meme World Order—a decentralized alliance of top-tier IPs, meme tokens, and community-led initiatives committed to reshaping Web3 culture.
- Learn how Mr. Miggles evolved beyond a meme coin into a creator-first brand, backed by Perl Labs and supported by Coinbase, driving real-world revenue sharing and smart toy innovation.
- Explore how Own the Doge secured the exclusive IP rights to the original Doge image, creating new licensing pathways and strengthening provenance as the new gold standard in the meme economy.
- Dive into how Perl Labs’ smart toys are blending NFC, AI, and sustainable design to deliver educational, interactive experiences that push Web3 adoption into the mainstream consumer space.
- Understand how events like NFT Tokyo are cultivating cross-cultural synergy and how MWO’s global coalition is building the blueprint for collaborative innovation in Web3.
Episode Highlights:
"We're the new world order... Meme World Order just clicked, and we ran with it."
— Smoke
"When your meme becomes more than a snapshot, it builds a foundational identity."
— Force
"Look at provenance, not price. Provenance is what differentiates meme projects with longevity."
— Smoke
"Web3 needs NDAs, LOIs, MOUs—this is how we build future-proof IP ecosystems."
— Force
"Our smart toys bring education, sustainability, and IP utility together for mass adoption."
— Force
People and Resources Mentioned:
- Henry Finn (0n1Force)
- Galileo Ferrari (Onigiri Giri)
- Smoke (Own the Doge)
- Force (Meme World Order)
- Mr. Miggles
- Perl Labs
- Coinbase
- PleaserDAO
- Super Chief Gallery
- Magic Eden
About our Guest(s):
Henry Finn is the CEO of 0n1Force, the first anime PFP NFT project that has pioneered community storytelling and cross-media IP expansion. He spearheads franchise and community-driven initiatives to scale the brand into Web2 and global markets, including recent ventures into Webtoons, gaming, and comics.
Galileo Ferrari is a core team member at 0n1Force and founder of Onigiri Giri, a fashion initiative that leverages the 0n1Force IP to create merchandise that empowers holders to lead in creative business ventures. Based in Japan for over 20 years, Galileo merges cultural fluency with Web3 innovation.
Smoke represents Own the Doge, the exclusive IP holder of the iconic Doge image. A passionate advocate of meme provenance, Smoke drives brand partnerships and licensing opportunities across Web3.
Force, a strategic leader at Meme World Order, champions the evolution of memes into full-fledged intellectual property. From launching Mr. Miggles to building strategic alliances, Force brings a business-first lens to meme culture in Web3.
Henry Finn – CEO of 0n1Force
🔗 LinkedIn Link:Link
🌐 Website Link: https://0n1force.com/
🐦 Twitter Link: https://twitter.com/0n1Force
Galileo Ferrari – Core Team Member at 0n1Force & Founder of Onigiri Giri
🐦 Twitter Link:Link
Smoke – Representative of Own the Doge
🌐 Website Link:Link
🐦 Twitter Link:Link
Force – Leader at Meme World Order (MWO) / Mr. Miggles / Perl Labs
🌐 Website Link (Mr. Miggles):Link
🌐 Website Link (Perl Labs):Link
🐦 Twitter Link (Mr. Miggles):Link
🐦 Twitter Link (Perl Labs):Link
Transcript:
Josh Kriger: Hi everyone, welcome back to The Edge of Show, formerly Edge of NFT. We are live in Tokyo at Ordinal's Tokyo at the Tokyo Tower. That's a lot of Tokyo. It's a pretty amazing place and a lot happening here. And I'm here with one of the partners that made all this happen, 0n1force. We have Galileo, who's a part of the core team, and then Henry, the co-founder. Let me redo that. And I am here with some members of the 0n1force crew. We have Henry, the CEO, and Galea, who's on the core team. Great to have you guys on the show. Thank you.
Galileo Ferrari: Thank you.
Josh Kriger: So, guys, I know I love Japan because it's amazing food, great culture, great fashion, you know, just great people. But obviously, we're also here for For other reasons related to Web 3, what's the significance of Japan for 0n1force and what made you decide to be part of this inaugural event?
Henry Finn: Yeah, that's a great question. I mean, for 0n1force, Japan is the territory, the country that we care about the most in a lot of ways because we were the first anime PFP project in the space. I think from day one it was really important to honor the roots of 0n1force and build a foundation for a strong community. So Ordinals Tokyo was really important because this is a chance to expose the Japanese market to Ordinals and our Ordinals collection that we have. Also, we wanted to make sure that we showcase some of our community members who've been doing really cool stuff in Japan. For instance, Galileo with his t-shirt company Onigiri Giri, which he can talk about.
Josh Kriger: Yeah, and you're based in Japan, correct? Yes, I've lived here for over 20 years. Cool, so let's get into what you're doing with your company, but just what's your perspective on the importance of the Japanese market when it comes to Web3?
Galileo Ferrari: Well, it's interesting because they say the founder, Satoshi, which is a Japanese name, so there's lots of culture or meta behind the Japanese mind frame and naming and those aspects of it. So, and you can see a lot of tokens now, or lots of protocols are named after Japanese words. So, it's part of the meta.
Josh Kriger: Yeah, and sort of how have you seen the community in Japan evolve, you know, in these fast-paced times? Obviously, you know, I think IP goes hand-in-hand with Japan. We've talked about that a lot in other interviews today, but But what have you seen as sort of the key catalyst around Montree for the local community?
Galileo Ferrari: Right, so I think it goes into opportunities to grow your revenue or to spread out your revenue options. And so that's one thing, but also to reach other avenues for new customers or acquisition. So that's the aspect of the business. But also from a kind of cultural aspect, you think about expressiveness of blockchain technology and art that goes with it. And I think that drives a lot of attention from the Japanese side.
Josh Kriger: So, Henry, you've really been thinking about how to galvanize the owning force community and really co-create with them. What are some of the initiatives that you're doing in that regard?
Henry Finn: Well, I think one of the big initiatives is our franchise program. That's the one where we find leaders all over the world who, you know, obviously are holders, but have their own visions on how they want to add value and grow the brand. IP and so for instance Galileo has started a t-shirt company utilizing our IP and we've been supporting them on that and really it's just a chance to create new models of leadership in the community which Galileo has definitely stepped up and kind of like shown that and so we actually have t-shirts live which I would love for him to talk about the process a little bit and and what went into it.
Josh Kriger: That'd be great. And let me say, Galileo, I'm happy to give you IP access to my Oni if you want to do something cool with it and use it for your t-shirt company. So we can work that out. For sure.
Galileo Ferrari: That'd be fun. Process. So again, I reached out to start loading team. Almost a year ago now, I was like, you know, I want to be involved, but also just not just be involved, but try to be some sort of leader or be an example of how to just to participate in the ecosystem. So with the expertise I have in my web, you say my web too. profession, I was able to contact vendors and set up a t-shirt printing shop. Initially, it's just going to be domestic deliveries, but we're working on international deliveries and making that process smoother. Learning and getting those kind of things set up will hopefully onboard other people in the community or other other communities to work and build something cool.
Josh Kriger: That's really cool. And do you have a name for the company yet? Is there a website live yet?
Galileo Ferrari: So it's called Onigiri Giri. So it's kind of a play on the word on, like, 0n1force. Oni means, like, demon or ogre. But onigiri is, like, rice bowl. So they're not like rice bowls, so why not?
Josh Kriger: Who doesn't? Cool. And is there a website yet?
Galileo Ferrari: Not yet, but it's coming.
Josh Kriger: All right, something to look forward to. Cool. Henry, taking a step back, You know, we just renamed our show The Edge Of Show, as you know. And I think it's sort of a sign of the times of this coalescence of all this different technology that all these different web-free communities are exploring, including AI, of course, is top of the line. I think there's not too many days to go by where there isn't talk about agents, right? And there's a lot of fun stuff to be done there to build community. How are you thinking about AI and what are some of the initiatives that come to mind for OnlyForest related to new emerging technology?
Henry Finn: Yeah, that's a great question. I mean, for us, we are a storytelling platform. So our angle is a little bit different than a lot of people who are doing agents who maybe I think a lot are focused more on DeFi type stuff. For us it's really a chance to build a decentralized universe where every holder gets a chance to actually contribute and be part of the story. So it's kind of like if George Lucas were to launch Star Wars as a complete universe before the first film and have the community actually determine the storyline and create the canon together, So right now we're getting ready to launch our AI agent platform where everybody will get a chance to build their characters, create storylines, and then be entered into the actual canon and lore which will give them a chance to have their stories highlighted in our comic books, our webtoons, that sort of stuff. So for us it's really a tool that we've been waiting for to be able to scale our storytelling.
Josh Kriger: That's great. And what else on the sort of merchandise side and IP side comes to mind? You guys did a really cool Fortnite world. What else is next in terms of IP development, both digitally and physically?
Henry Finn: By the way, shout out to Josh because he was part of that Fortnite event. It was pretty incredible that he did it through Amazon.
Josh Kriger: Yeah, shout out to me for being humble as I got my ass kicked by Juju and Smith Shuster. Which is a cool moment though. Yeah, but I had the lag of Amazon, right?
Henry Finn: It was great to see his dedication though, the fact that he got in through the Amazon web server and still participated. So definitely comic books are huge, webtoons, gaming stuff. I think with 2025 we're going to be really pushing our IP out there into the traditional media landscape and to traditional audiences. That's why we've upgraded our brand, we've released a new logo, and now we're ready to kind of launch into the world and have our own kind of version of like a Pudgy Penguins moment by having our books in stores all over the world.
Josh Kriger: What was that moment like, the release of the new logo? I can ask the question, having just experienced that, I'm curious How folks reacted, what sort of emotions went through you. Because it's a big shift to change your logo. It's much of your identity as CEO of 0n1force.
Henry Finn: Yeah, I think it was a long time coming. I'm Complex, the artist who did the original logo, also art directed the redesign. It was a very tasteful upgrade that allowed us to kind of make the brand more relatable and kind of compete with the bigger Web 2 IPs out there. There's always a special place on our heart for the original logo and spelling, but I think at the end of the day we're just looking forward to the future now.
Josh Kriger: Right on. Well, thanks for hanging out with us guys. I know there's a lot of cool people to talk to and conversations about 0n1force to have with the Japanese community. So I'll let you guys get to it. But where can folks go to dive deeper down the rabbit hole, learn more about what's going on with 0n1force, and then we'll get to where they go to check out your t-shirts, Kelly.
Henry Finn: Sure, yeah. Our Twitter is the best. It's 0N1Force. That has all our info, links, everything, our content. gets a chance to see the community in action.
Galileo Ferrari: And to jump into the rabbit hole, I think it's not mentioned here, but the Fallen collection has a lot of Easter eggs on chain. If you scope around that, you'll find why. And you'll understand why I'm so into 0n1force. So that's a big hint. Nice.
Josh Kriger: Yeah. And then for you, if they want to sort of follow you and then eventually get access to those t-shirts?
Galileo Ferrari: So the Twitter account is Onigiri underscore Giri. And how do you spell that? O-N-I-G-I-R-I underscore G-I-R-I.
Josh Kriger: All right, so check it out, guys. Thanks for hanging out today. This was fun. Thank you. Hi, everyone. This is Josh Krieger live in Tokyo, Japan at the Tokyo Tower. It is NFT Japan, and I'm very excited to be here as a media partner and getting to know really a global community that's come together here at this esteemed location. And it's been beautiful here. A lot of great people so far. And today I'm interviewing Force and Smoke. We're going to talk about what's going on in the world of memes and what brings you guys to Japan. Thank you for being on the show.
Smoke: Absolutely. Thank you for having us.
Josh Kriger: So I guess to kick things off, I know why I came to Japan. It's amazing food, great people. I love to collaborate with Super Chief. What brought you guys to Japan?
Smoke: Well, we love Super Chief as well. We love to collaborate with them. We are here to celebrate both ARK Golden Guy and NFT Japan with an MWO takeover. And MWO stands for Meme World Order.
Josh Kriger: All right, well, we'll get into that. You know, and of course, you have your whole family here. Clearly, they love Japan too. Any other insights on what brought you all over here?
Force: This is essentially my return to the motherland. It's my pilgrimage to come back to the place that I was originally from. I was born and raised in the States, but both my parents and my entire family is in Japan. Growing up, I was able to see the growth of Japanese IPs, Japanese industries, anime, sushi, ramen, whatever, all the good food. And then being able to connect that all with Web3 was this event at NFT Tokyo, our golden guy, taking over the Tokyo Tower, as Smoke said, with the Meemord Order, with our friends over at Pudgy Penguins, Nouns, Mumu the Bull, so many different great IPs that we've been able to curate and gather together here in Japan, which is going to be I think they do it in WebEx or like one of the bigger expos, but I think in terms of like a individually ran event by a community, a CTO, organic community like Miggles, this could be one of the potentially the first of its own kind, right? Definitely.
Josh Kriger: Yeah, yeah, we're creating history. So for those in our audience that isn't familiar with Mr. Miggles, give us a little bit of the backstory here on the project and where you guys are today.
Force: Yeah, totally. So the entire kind of thing started on July 17th of 2024. Coinbase released a campaign or commercial of Mr. Miggles that basically kind of represented how the creator economy currently works right now and how creators only get 10% of what they're really truly worth. Whereas when you build on-chain and all of the creations are verified on-chain, that makes the creators a lot more valuable, and we can therefore give back more than 90% back to the creators. So, Mr. Biggles' campaign has always been about empowering creators, that was the ultimate goal, and by empowering creators, we can bring more people on-chain and make Baze a more exciting place, and release, you know, the more, the kind of ripple waves that is required for consumer adoption, right? And we've chosen Doge to be our best friends, amazing team, amazing partners that we've been able to work with, and I'm so humbled to be able to kind of Take these right steps as an industry together. No more PVP. It's really a time period where consumer adoption is right around the corner. There is no time to really be gimmicking and arguing in small little levels. We really need to be tackling these higher level issues as a community, as a whole, one step at a time. And that's really kind of what I'm excited about here.
Josh Kriger: That's awesome. So it sounds like Mr. Miggles is more than just a meme coin. There's an IP component here. What are some of the other unique aspects of Mr. Miggles that makes it stand out from these meme coins that sort of last 72 minutes?
Force: Yeah, totally. So I think going through a CTO, every single community actually goes through the same thing, like spending 72 hours, because there is that initial hype. It's not just meme coins, but every single IP has that initial really huge wave. And then once they've kind of plateaued, they struggle to create the flywheel content or revenue. So being able to work with different communities like the MWO, That was great, but all of this is kind of pegged upon the standard that Coinbase puts us upon because we were the first essentially CTO team to be able to get an IP from Coinbase and in which the IP is going to put back 30% of the Miggles physical product revenues of our smart toys, doing it with Doge. 30% of it is all going back to a creator's fund. What are these smart toys all about? So these smart toys, basically the first generation of the next-gen smart toys. We know the EdTech industry is $160 billion. We understand that AI integrations are right around the corner for all these different NFC chip-powered toys. Japan has a huge focus on SDGS, which is all the businesses that need to abide by certain environmental guidelines. So when you think about, you know, the amount of plushies and the amount of figurines that's, you know, in Akihabara or on people's shelves, you can assume that a lot of that is basically waste on Earth, right? And when you think about video games, or a lot of things where you can get one purchase and have, you know, hundreds of hours of playtime potentially, that could reduce waste, that could also reduce classism, because everyone could be involved. You can just buy one toy and you can still have fun with the smart toy, whereas a collector can buy all of them and still have fun. But I think the barrier of entry needs to be more accessible for everyone and just needs to kind of lower itself.
Josh Kriger: Very cool. And Smoke, I understand there's been some sort of cool friendship, alliance, partnership that's been cooking between Own Your Doge and Mr. Miggles. Can you tell us more about that?
Smoke: Yes, so quick, quick backstory on the Doge has a similar story in a sense as Miggles when it comes to IP. So we started in 2021, and what we did was we acquired the Doge NFT, which was an NFT minted by Doge's mom at Sukho Sato. We acquired it through a DAO that started us called Pleaser DAO for $4 million. Oh, Pleaser DAO, sure.
Josh Kriger: She's been on our show.
Smoke: Oh, People Pleaser. People Pleaser, right? And there was some inspiration there. Yes, 100%. She's been involved, for sure. Yeah, so Pleaserdow purchased this NFT directly from Matsuko Sato. Years later, she ended up giving us the exclusive IP at Own the Doge of Doge. So believe it or not, so for example, if Trump and Elon wanted to use the actual Doge image in something, technically they should be going to us to license that. So it's an interesting situation.
Josh Kriger: Yeah, I mean, how do you deal with that? Because I feel like everyone uses that that mark and probably didn't realize that they need to get a license. I mean, I think that's one challenge with licensing.
Smoke: That's right. And well, another interesting thing with us is although we did purchase this NFT, it was after years of building community, we built a statue in Japan. We have an international holiday called Doge Day that we celebrate in Japan. After we did all of these things is when Etsuko actually gave us the exclusive IP. So we got the NFT many years ago, but only about six months ago did we get the exclusive IP. So it wouldn't be retroactive, but the awesome thing is that now we can bring Doge to these amazing situations like what we're doing with Pearl Labs, and we can bring Doge to that next level in these awesome brand partnerships.
Josh Kriger: Cool, so what does that look like? What does that sort of partnership actually mean in practice?
Smoke: Well, the sky's the limit, I would say. Well, I want to say the moon's the limit. Mars may be the limit.
Josh Kriger: Jupiter's the limit.
Smoke: I guess you would. Snowballs. We'll get into the moon story. We are heading to the moon, which is insane. Yeah, basically, I want to say I think a lot of this between us started at Doge Day. I mean, we were introduced through Magic Eden. That's how Miggles and the Doge teams met. But I talked with them about a Super Chief party I was throwing, ironically, at Knox Gallery. And they were like, you know what? We're down. We love that. We've heard about Super Chief. Let's go. So they sponsored it. And then when they came down to Doge Day, that's when they met Elon RWA, and all of us got together and we were like, there's something really powerful here. And that's when on the last night of Doge Day, myself and Tyler from the Mikkels team were talking, and basically I was telling them this spiel I always say about how we're the new world order. Because I believe that people just like force was saying earlier these people that can use blockchain technology They can collaborate at the highest levels online. This is not something that was possible in the past You used to have to be very wealthy take the planes travel across the world to be able to get to like a Davos meeting But we have that ability now So on the final day I was saying that and all of a sudden Tyler comes out of nowhere and he just says meme world order, and it just clicked. We all felt it, and since then, we've just run with it. Both Miggles and Own the Doge artists have been creating all of the art that you see here, logos and everything, and it's just turning into this huge movement, and it's gonna continue to grow.
Josh Kriger: Very cool. So, to the sort of critics on meme tokens, and you know, there's both sides, even within the webtoon community, people that feel like memes are the new form of IP, there's unlimited potential, The other sort of attribute is that you get instant approval or instant rejection. These are the pros of sort of memes. There are some challenges as well when it comes to sort of new people coming into the space betting on a meme as if it was Bitcoin and then sort of finding out in one hour that 50% of what they put in that token has dissipated. How do you look at responsible memification? Is the meme world order going to focus on projects that make it past that initial 72 hours? I've seen even good projects with good intent have challenges in the meme space. I'm just curious, you guys are deeper in the space, how do you look at all that?
Force: I think it's a balance, right? But like you said, there are certain meme communities that are more about snapshot events. So when your meme community becomes more just a simple snapshot, and the team and the community is just a little bit lazy on kind of expanding on that snapshot, it's a little bit different story. So once you go to the expansion, that's when your meme and your IP starts building its foundational identity around the communities, each individual that's involved, advisors, partners, everyone starts to feel like they're aligned. And I think that's what kind of creates the future-proofing process of the content, revenue streams, creating, you know, Web 2.0 companies that are revolving around the IPs to create business models that translate to traditional companies, right? Because you can't really go into these conversations where it's like, okay, well, we'll just send you 10 ETH and then, like, we'll just make this happen. It's like, no, we need to do NDA, we need to sign LOI, we need to sign MOUs. We design all these different things to make shit happen, and I think that is what's really ultimately lacking in Web3, is like that D-D process from each different team to take the right steps. And in terms of like the speed, right, like Aerodrome, the biggest base decks that exist, you know, huge volume. Even Aerodrome takes about, I think, one to three months in their process of even considering to whitelist projects. So when you look at how Coinbase has probably kind of treated us, they probably were looking at it, you know, us from a far side angle and seeing what we're going to be doing, how we're going to be going about it. Is this a message that we can really support? And I think ultimately Meme World Order and this sort of coalition of great IPs and teams and memes, a lot of the family members getting together, a lot of the industry legends getting together here in Tokyo. I think this is exactly the kind of thing that BASE and Coinbase would like to see and more of these events activated so that we can really start merging the West and the East together in like one world.
Josh Kriger: Yeah, appreciate your perspective. Also, Smoke, I'm sure this question I'm asking isn't something that's new to you or hasn't been on your mind as well because there's meme projects that, you know, go to the moon and like Doge or, you know, Sheba and there's a lot, most of them do not get to the moon. They actually don't even get off the ground. So how do you sort of look at, you know, that balance and also the the positive actors in the space that are trying new things versus the more nefarious characters.
Smoke: So I'm going to tell you, I'm going to say, look at provenance, not price. So I want to start with that. You'll see even all the tokens in this room, you're going to see them go down. You're going to see them go up. You're going to see them stay stagnant. But we have so much more than that. One thing that ties all of us together is provenance. And as you heard Forsay, IP. So how do you empower creators? If you have someone that steals someone else's work, puts it on a token, throws it out there, and then rugs it in two weeks, you have a problem at that point. So look for provenance. Is the project that I'm invested in, do they have original material? Is the creator being supported in this? A perfect example and very rare situation would happen with Miggles was, Coinbase had this creator's campaign. They invited everybody to get involved and create with this Miggles IP. The CTO team jumped on it, did some amazing things, caught Coinbase's eye, and they were chosen to get that IP. In our case, we directly purchased this Doge NFT directly from Etsuko Sato. We have that line of provenance on chain. So when you have situations like that, you'll see that with Podgy Penguins. The totally original content, all the projects here, DOMS, totally original, created by the artist, the creator is being rewarded. I think price is much less of a concern when you have these long-term projects that are supporting the creators. So we, yes, like you said, we... So you're looking for long-term projects. Exactly. So even much prior to the meme world order, we've had these kind of These provenance alliances that we've worked with at Own the Doge, coins that have this creator attribution, collecting memes and kind of tokenizing them or supporting them. A good example would be our head of tokenomics, Cryptopathic. He's very known in the space. He's called Path. He actually was approached by the dog with hat team Family rather so the family that took the photo of the dog with hat that got super famous, right? So what he did was he helped set up an auction for them of a one-of-one NFT with foundation and they ended up making four million dollars for their family Wow, so this is a great and he took nothing.
Josh Kriger: He took zero percent That's that's amazing. So, you know, I think I I think the takeaway from this part of the conversation for our audience is, like any type of product, digital, physical, there's segments. There's qualities and attributes of rareness and specialness that sort of differentiate one mean project from another. I think in a lot of ways, maybe this conversation is an allusion to a future where the meme world starts to fragment and break into smaller pieces like other sort of parts of the blockchain space. I think we are seeing that type of distillation of types of projects within the meme atmosphere. So I'm sharing my thoughts out loud because I'm kind of learning and processing this because I think it is an important part of the conversation to have.
Smoke: 100%. And I think, not to carry it on, but I think another thing is just memes in general. I think there's a whole philosophical movement happening with memetics over the last few years. And I think memes are just so powerful. So the opportunity that we have to what we call IP coins, this is a new phrase that we've been using, IP coins, to bring IP with memes into the mainstream to Web 2, where they're very used to trademarks, very common that you need to have a trademark or you need to have ownership of something for them to be able to put it into things. Having these viral memes and the ability to use these memes to educate, to advance society, space travel as an example, which we're actually involved with today, and other areas as well, empower the youth to want to get involved, I think it removes some of the sterility to things like maybe science bring something really fun and interesting that's digestible. So we have an amazing position right now where we really can lead this new meme world order for a better future for everyone.
Josh Kriger: Well, good luck with that. And just to round out this conversation, you had mentioned previous to the formal interview. Let me redo that. Let's see. All right, so I appreciate learning more about where this is all heading with MWO. And just to step out a little bit, ProLabs is the parent company of Mr. Miggles, if I'm not mistaken. How does that fit into all of the stuff that we've talked about today?
Force: Yeah, totally. So Pearl Labs essentially was originally started to incubate on the Mr. Bill's IP, right? Selling, basically targeting the next consumer adoption phase. What sort of products do we do? How do we use these IPs in a way that consumers understand? And then really bringing off-chain money on-chain, right? Buying up our assets that we work with and partner with through the balance sheet of the company itself. And really kind of, you know, that's the real true onboarding of the next billion users. And that's essentially how it kind of turns in together. So MWO is more of the incubation coalition of the Web3 communities where, you know, it's boundaryless, everyone can talk to anyone, you can create anything, and you can be rewarded for your creations. But then Web2 is the place where we try to pull the rest of the industry together and take them with us, right? And the Web3 folks need to kind of take a step back a little bit and make sure that they're waiting for these Web2 folks to step in so that real global adoption can happen properly and taking one step at a time.
Josh Kriger: Nice. Well, I really enjoyed chatting with both of you. This is a fun, educational. Where can listeners go to learn more about Mr. Miggles and Perlabs?
Force: Yeah, so Mr. Miggles on base is going to be our Exit. Perlabs, P-U-R-L-A-B-S, is our Perlabs Twitter account. The presale of our smart toy, we're starting our signups right now. So if you go to Perlabs Twitter, you can sign up with their email. Very, very simple, very easy. It just takes one minute. We'd love to get all the community feedback. We'd love to get everyone's feedback. How do we bring these characters more to life? How do we get these characters out there? And any sort of feedback and insight, we'd always love to appreciate that.
Josh Kriger: Cool. And Smoke, what about MWO and Own Your Doge?
Smoke: Yes. So if you want to get in touch with Own the Doge, you can check out our website, ownthedoge.com, where you will see a licensing portal where you can ask more about Doge, where would you like to use Doge. At ownthedoge on X is an awesome place. We're very active there. And then the Meme World order. You have Pearl Labs, you have Own the Doge, you have Mr. Miggles on bass. I would say any of those projects, you'll see them all on X. You can reach out to them, and we will bring you into the world.
Josh Kriger: We'll bring you into the world. So Mean World Order doesn't have a website yet.
Smoke: Not yet.
Josh Kriger: But it might be coming soon.
Smoke: Correct. Yes. All right.
Josh Kriger: Well, very cool. Thanks, guys.
Smoke: Thank you.
Josh Kriger: I appreciate it.